Notes: Introduction to Entrepreneurship (Class XI Employability Skills) LINK TO NCERT BOOK : CBSE Employability Skills XI PDF 1. Meaning of Entrepreneurship Entrepreneurship is the process of starting and running a business using new ideas , innovation , or different methods to satisfy customer needs and earn profit. An entrepreneur does not just run a business like others; they introduce something unique, such as: New products Better services New marketing strategies Cost-effective methods Innovative solutions to customer problems 2. Entrepreneur An entrepreneur is a person who identifies customer needs and creates a business using innovative ideas to meet those needs and make profit. Example: A vegetable seller who starts home delivery for customers is acting as an entrepreneur because he is using a new service idea. Values and Attitudes of a Successful Entrepreneur A successful entrepreneur usually has the following ...